How to create (Retention SMS Campaign) 📩

To create (Retention SMS Campaign), follow the below steps:

User Authority to create (Retention SMS Campaign):

  • Owner

  • Manager

  • Operator

1- Go to "Marketing" and then "SMS Campaigns"

 

2- At the top right, click on "Create Campaign"

 

Type

3- Add the "Campaign Title"

 

4- Choose the purpose of this campaign

 

  • Smart Campaigns

    • If you want to Encourage your current customers to order again, then select "Retention"

    • If you want to Target one of your customer segment with predefined goals, then

      select "Segment Targeting"

  • Classic Campaigns

    • If you want to send the campaign to all people immediately to Stany in contact with your customers and give them updates, then choose
      "Announcement"

 

5- Click on "Get Started"

 


Retention Campaigns

Recipients

  • In "Look Back Window" : You will be able to set amount of for the campaign to look back and send to the customers who didn’t order within the set criteria (All customers / Last Year / Last 6 months / Last 3 months / Last Month)

     

  • In "Inactivity Period" : Set the amount of days to send an SMS message to the customer in case of no order submitted within this period

     

  • In "Message Limit" : Set the limit for the number of SMS messages to be sent in this campaign

 

6- Click on "Next"

 


Important Notes

  • Depending on your SMS character length, one SMS may count as more than one credit

  • There are 30-day-cooldown-period before sending the second message to the same customer to not mark your Sender-ID as Spam


Details

  • In "Voucher" section, select the "Voucher" type (No Voucher / Percentage / Amount / Free Delivery) and fill the needed details

     

  • In "Info", select the "Campaign Language" (English / عربي) and write the "SMS Content"

     

     

  • You can use the Toolbox which are shortcuts to (Direct Link / Voucher code / Voucher expiry / Voucher value)

     

  • In "Time Period" Select the Start & End Date

 

 

Review

  • You will be able to see the summary of (Target Segment / Estimated Customer Reach / Available SMS Credits / Estimated SMS Credits) and the message that will be sent to your customers

 

  • You will be able to test the SMS by clicking on "Send myself a test SMS"

 

7- Click on "Launch Campaign"

 


To watch a short video of how to create Retention SMS campaigns