To set Snapchat Pixel, follow the steps below:
What is Snapchat Pixel?
It is a script code that helps you measure the cross-device impact of your ad campaigns on SnapChat. It is a tool that can make you track how many Snapchat users take action on your website after seeing your Snap ad.
User Authority to set and connect Snapchat Pixel:
- Owner ✅
- Manager ✅
- Operator ❌
Requirements:
- Have a Snapchat Ads Manager account. You can create one on https://ads.snapchat.com
- Have a Snapchat Pixel. You can create it through the Events tab in your Snapchat Ads Manager account
- Must be on the Growth subscription plan with Zyda
How to connect Snapchat Pixel on Zyda's dashboard
1- Go to Marketing
2- Go to Tracking & Social Media
3- Scroll down and click on Connect next to Snapchat Pixel

4- Enter or paste the Pixel ID
5- Click Connect
How to create a new Snapchat pixel
1- Log into your Ads Manager account
2- At the top left corner, click on Create Ads and select Events Manager from the dropdown

3- Click on "New Event Source" and then select Create Snap Pixel and then Confirm

4- Click on Pixel Code >> Continue >> Create new Pixel



Note: Wait 24/48 hours for the first data to be visible in the "Events Manager" section of the Snapchat Ads Manager.